Guests of the five star Due Torri Hotel in Verona were no doubt surprised to find an Artezen dough divider in the lobby of this former monastery.
More than 80 bakery owners and their partners traveled to Italy for the annnual congres of the Norwegian franchise "Din Baker". At this occasion they were informed about Artezen's divider, just recently introduced to their bakery network.
Din Baker is a nation-wide chain of locally based trade-bakers. It all started in 1985 and today Din Baker counts over 80 members with a turnover of more than 1,5 billon NOK.
It is virtually impossible to compete with Verona's historic sites, yet Artezen is honoured to have been noted by at least some of the ancient city's visitors that weekend.